Introduction
Community-Based Tourism (CBT) is a powerful approach to sustainable tourism that puts local communities at the forefront of tourism planning and management. Unlike conventional tourism models that can lead to external control and limited local benefits, CBT is designed to foster economic empowerment, preserve cultural heritage, and promote environmental stewardship directly within the communities hosting visitors. It offers travelers authentic, immersive experiences while ensuring that tourism contributes positively to the livelihoods and well-being of local people.
Developing successful community-based tourism initiatives requires careful planning, effective organization, and a deep understanding of both tourism principles and community dynamics. This comprehensive training course is designed to equip participants with the practical knowledge and skills needed to initiate, develop, and manage thriving CBT enterprises. You will learn how to assess community readiness, create viable business plans, establish effective governance structures, develop unique tourism products, and implement marketing strategies that connect with responsible travelers and generate sustainable income for the community.
Target Audience
Course Objectives
Duration
5 Days
Course Outline
Module: Introduction to Community-Based Tourism (CBT)
Module: Community Readiness and Assessment
Module: Participatory Planning for CBT
Module: Business Planning for CBT Enterprises
Module: Governance and Management Structures
Module: Product Development in CBT
Module: Marketing and Sustainability
Training Approach
This course will be delivered by our skilled trainers who have vast knowledge and experience as expert professionals in the fields. The course is taught in English and through a mix of theory, practical activities, group discussion and case studies. Course manuals and additional training materials will be provided to the participants upon completion of the training.
Tailor-Made Course
This course can also be tailor-made to meet organization requirement. For further inquiries, please contact us on: Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449
Training Venue
The training will be held at our Skills for Africa Training Institute Training Centre. We also offer training for a group at requested location all over the world. The course fee covers the course tuition, training materials, two break refreshments, and buffet lunch.
Visa application, travel expenses, airport transfers, dinners, accommodation, insurance, and other personal expenses are catered by the participant
Certification
Participants will be issued with Skills for Africa Training Institute certificate upon completion of this course.
Airport Pickup and Accommodation
Airport pickup and accommodation is arranged upon request. For booking contact our Training Coordinator through Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449
Terms of Payment: Unless otherwise agreed between the two parties’ payment of the course fee should be done 7 working days before commencement of the training.
Dates | Fees | Location | Apply |
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02/06/2025 - 06/06/2025 | $1500 | Nairobi |
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09/06/2025 - 13/06/2025 | $1750 | Mombasa |
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16/06/2025 - 20/06/2025 | $1500 | Nairobi |
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23/06/2025 - 27/06/2025 | $1500 | Nairobi |
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07/07/2025 - 11/07/2025 | $1500 | Nairobi |
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14/07/2025 - 18/07/2025 | $3500 | Johannesburg |
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21/07/2025 - 25/07/2025 | $1500 | Nairobi |
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04/08/2025 - 08/08/2025 | $1500 | Nairobi |
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11/08/2025 - 15/08/2025 | $1750 | Mombasa |
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18/08/2025 - 22/08/2025 | $1500 | Nairobi |
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25/08/2025 - 29/08/2025 | $1500 | Nairobi |
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01/09/2025 - 05/09/2025 | $1500 | Nairobi |
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08/09/2025 - 12/09/2025 | $3500 | Dar es Salaam |
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15/09/2025 - 19/09/2025 | $1500 | Nairobi |
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22/09/2025 - 26/09/2025 | $1500 | Nairobi |
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06/10/2025 - 10/10/2025 | $1500 | Nairobi |
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13/10/2025 - 17/10/2025 | $3000 | Kigali |
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20/10/2025 - 24/10/2025 | $1500 | Nairobi |
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27/10/2025 - 31/10/2025 | $1500 | Nairobi |
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03/11/2025 - 07/11/2025 | $1500 | Nairobi |
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10/11/2025 - 14/11/2025 | $1750 | Mombasa |
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17/11/2025 - 21/11/2025 | $1500 | Nairobi |
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24/11/2025 - 28/11/2025 | $1500 | Nairobi |
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01/12/2025 - 05/12/2025 | $1500 | Nairobi |
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08/12/2025 - 12/12/2025 | $1500 | Nairobi |
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15/12/2025 - 19/12/2025 | $1500 | Nairobi |
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