In the visually-driven world of online engagement, compelling social media storytelling is paramount for destinations seeking to captivate potential visitors. This intensive training course provides you with the essential skills and strategies to craft narratives that showcase the unique allure of your location, foster emotional connections with your target audience, and ultimately inspire travel. Learn how to leverage the power of authentic storytelling across various platforms to elevate your destination's brand and drive tourism growth.
This focused training course delves into the art and science of social media storytelling specifically tailored for destinations. We will explore how to identify your destination's core stories, translate them into engaging content, and strategically distribute them to reach and resonate with your desired travelers. By mastering techniques in visual storytelling, narrative development, and audience engagement, you'll be equipped to transform your social media presence into a powerful tool for destination promotion.
Duration
5 Days
Course Outline
Module 1: The Power of Storytelling for Destinations
Module 2: Crafting Compelling Destination Narratives
Module 3: Visual Storytelling: Photography and Videography for Destinations
Module 4: Written Storytelling: Captivating Captions and Blog Posts for Destinations
Module 5: Leveraging User-Generated Content in Destination Storytelling
Module 6: Distributing Your Destination's Stories Across Social Media Platforms
Module 7: Measuring the Impact of Your Destination's Social Media Stories
Training Approach
This course will be delivered by our skilled trainers who have vast knowledge and experience as expert professionals in the fields. The course is taught in English and through a mix of theory, practical activities, group discussion and case studies. Course manuals and additional training materials will be provided to the participants upon completion of the training.
Tailor-Made Course
This course can also be tailor-made to meet organization requirement. For further inquiries, please contact us on: Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449
Training Venue
The training will be held at our Skills for Africa Training Institute Training Centre. We also offer training for a group at requested location all over the world. The course fee covers the course tuition, training materials, two break refreshments, and buffet lunch.
Visa application, travel expenses, airport transfers, dinners, accommodation, insurance, and other personal expenses are catered by the participant
Certification
Participants will be issued with Skills for Africa Training Institute certificate upon completion of this course.
Airport Pickup and Accommodation
Airport pickup and accommodation is arranged upon request. For booking contact our Training Coordinator through Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449
Terms of Payment: Unless otherwise agreed between the two parties’ payment of the course fee should be done 7 working days before commencement of the training.
Dates | Fees | Location | Apply |
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02/06/2025 - 06/06/2025 | $1500 | Nairobi |
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09/06/2025 - 13/06/2025 | $1750 | Mombasa |
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16/06/2025 - 20/06/2025 | $1500 | Nairobi |
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23/06/2025 - 27/06/2025 | $1500 | Nairobi |
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07/07/2025 - 11/07/2025 | $1500 | Nairobi |
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14/07/2025 - 18/07/2025 | $3500 | Johannesburg |
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21/07/2025 - 25/07/2025 | $1500 | Nairobi |
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04/08/2025 - 08/08/2025 | $1500 | Nairobi |
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11/08/2025 - 15/08/2025 | $1750 | Mombasa |
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18/08/2025 - 22/08/2025 | $1500 | Nairobi |
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25/08/2025 - 29/08/2025 | $1500 | Nairobi |
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01/09/2025 - 05/09/2025 | $1500 | Nairobi |
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08/09/2025 - 12/09/2025 | $3500 | Dar es Salaam |
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15/09/2025 - 19/09/2025 | $1500 | Nairobi |
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22/09/2025 - 26/09/2025 | $1500 | Nairobi |
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06/10/2025 - 10/10/2025 | $1500 | Nairobi |
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13/10/2025 - 17/10/2025 | $3000 | Kigali |
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20/10/2025 - 24/10/2025 | $1500 | Nairobi |
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27/10/2025 - 31/10/2025 | $1500 | Nairobi |
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03/11/2025 - 07/11/2025 | $1500 | Nairobi |
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10/11/2025 - 14/11/2025 | $1750 | Mombasa |
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17/11/2025 - 21/11/2025 | $1500 | Nairobi |
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24/11/2025 - 28/11/2025 | $1500 | Nairobi |
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01/12/2025 - 05/12/2025 | $1500 | Nairobi |
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08/12/2025 - 12/12/2025 | $1500 | Nairobi |
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15/12/2025 - 19/12/2025 | $1500 | Nairobi |
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