In today's fast-paced, technology-driven world, digital projects are the engine of business growth and innovation. This "Navigating the Digital Realm: Digital Project Manager Certification Training Course" is specifically designed to equip aspiring and current project managers with the specialized skills needed to successfully lead projects in a digital-first environment. Moving beyond traditional project management, this course focuses on the unique challenges and opportunities presented by digital initiatives, including web development, mobile apps, and digital marketing campaigns. You will gain the expertise to manage digital teams, technology stacks, and stakeholder expectations, ensuring your projects are delivered on time and on budget.

This 10-day intensive program provides a comprehensive roadmap to mastering digital project management from initiation to completion. You will learn to apply agile methodologies, understand key digital metrics, and navigate the complexities of user experience (UX) and user interface (UI) design. The curriculum covers essential topics like managing digital sprints, handling remote teams, and leveraging data analytics to inform decisions. By the end of this training, you will be prepared to earn a digital project management certification and confidently lead digital projects that drive tangible business results and maintain a competitive edge.

Duration: 10 days

Target Audience:

• Project Managers
• Digital Marketers
• IT Professionals
• Product Managers
• Web Developers
• UX/UI Designers
• Business Analysts
• Individuals seeking a digital project management career
• Team Leads
• Senior Managers

Objectives:

• Understand the full lifecycle of a digital project
• Master agile and hybrid methodologies for digital projects
• Lead and motivate digital and remote teams
• Effectively manage digital project scope and requirements
• Communicate with diverse digital stakeholders
• Navigate the complexities of UX, UI, and design
• Utilize digital metrics and analytics for decision-making
• Mitigate risks unique to digital projects
• Manage digital vendors and external partners
• Prepare for a digital project management certification exam

Course Modules:

Module 1: Foundations of Digital Project Management

• The unique challenges of digital projects
• The role of a digital project manager
• Differentiating digital and traditional project management
• Key concepts in digital strategy and execution
• The digital project lifecycle

Module 2: Agile Methodologies for Digital Projects

• The Agile Manifesto and its principles
• Scrum, Kanban, and other Agile frameworks
• Running effective sprints and ceremonies
• Writing user stories and acceptance criteria
• Managing the product backlog

Module 3: Stakeholder Management in a Digital World

• Identifying and analyzing digital stakeholders
• Communication strategies for digital teams
• Managing stakeholder expectations
• Gaining buy-in from key business leaders
• The importance of a communication plan

Module 4: Digital Project Scope and Requirements

• Defining project scope for digital initiatives
• Requirements gathering techniques
• The importance of a Minimum Viable Product (MVP)
• Managing scope creep
• Requirements validation and verification

Module 5: Digital Technology and Platforms

• Understanding common digital technology stacks
• The role of APIs, databases, and front-end frameworks
• Managing content management systems (CMS)
• Cloud computing basics for project managers
• The importance of security in digital projects

Module 6: UX/UI and Design Management

• The role of a digital project manager in design
• Key principles of user experience (UX) design
• The importance of user interface (UI)
• Managing the design and creative process
• The importance of A/B testing

Module 7: Digital Project Scheduling and Timelines

• Creating a high-level project roadmap
• Using Gantt charts and burndown charts
• Estimating and planning for digital deliverables
• The importance of a realistic schedule
• Managing dependencies across digital tasks

Module 8: Budgeting and Financial Control

• Creating a realistic digital project budget
• Cost estimation techniques
• Managing project burn rate
• Tracking and reporting on project financials
• The importance of a business case

Module 9: Leading and Motivating Digital Teams

• Building and leading a high-performing digital team
• Managing remote teams and distributed workforces
• The importance of team collaboration and morale
• Providing feedback and performance reviews
• Fostering a culture of innovation

Module 10: Quality Assurance (QA) and Testing

• The role of QA in digital projects
• Creating a comprehensive testing plan
• Types of testing: functional, usability, and performance
• Managing bug tracking and resolution
• The importance of a test-driven approach

Module 11: Digital Marketing and Analytics

• Key metrics for digital projects
• Understanding traffic, conversion, and engagement
• Using Google Analytics and other tools
• The role of SEO and SEM
• How to use data to inform project decisions

Module 12: Risk and Issue Management

• Identifying and assessing digital project risks
• Creating a risk mitigation plan
• The importance of a RAID log
• Managing technical and business risks
• The role of issue resolution

Module 13: Vendor and Partner Management

• The process for selecting digital vendors
• Negotiating and managing contracts
• The importance of clear statements of work (SOW)
• Managing relationships with external partners
• Ensuring successful collaboration

Module 14: Communications and Reporting

• Developing a communication plan for stakeholders
• Creating project dashboards and status reports
• The importance of clear and concise messaging
• Running effective project meetings
• The role of a program manager

Module 15: The Digital Product Lifecycle

• Differentiating between project and product management
• The importance of product roadmapping
• Managing product backlogs and releases
• The role of continuous improvement
• Post-launch support and maintenance

Training Approach

This course will be delivered by our skilled trainers who have vast knowledge and experience as expert professionals in the fields. The course is taught in English and through a mix of theory, practical activities, group discussion and case studies. Course manuals and additional training materials will be provided to the participants upon completion of the training.

Tailor-Made Course

This course can also be tailor-made to meet organization requirement. For further inquiries, please contact us on: Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449

Training Venue

The training will be held at our Skills for Africa Training Institute Training Centre. We also offer training for a group at requested location all over the world. The course fee covers the course tuition, training materials, two break refreshments, and buffet lunch.

Visa application, travel expenses, airport transfers, dinners, accommodation, insurance, and other personal expenses are catered by the participant

Certification

Participants will be issued with Skills for Africa Training Institute certificate upon completion of this course.

Airport Pickup and Accommodation

Airport pickup and accommodation is arranged upon request. For booking contact our Training Coordinator through Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449

Terms of Payment: Unless otherwise agreed between the two parties’ payment of the course fee should be done 10 working days before commencement of the training.