In today’s data-driven work environment, organizations that leverage analytics and business intelligence (BI) tools to shape their employee engagement strategies gain a significant competitive advantage. The Employee Engagement Strategy Using Analytics & BI Tools Training Course is specifically designed to equip HR professionals and business leaders with the skills to measure, interpret, and act on workforce sentiment and behavioral data. This course empowers participants to go beyond traditional engagement surveys, using predictive analytics and real-time dashboards to drive meaningful improvements in employee satisfaction, performance, and retention.

By mastering key BI platforms, data visualization techniques, and engagement KPIs, participants will learn to build data-backed strategies that resonate with today’s hybrid and digital workforce. Through hands-on exercises and real-world case studies, learners will discover how to transform employee feedback into actionable insights, personalize engagement initiatives, and align workforce strategies with business outcomes. This course is essential for HR teams looking to elevate their impact using the power of analytics.

Duration: 5 Days

Target Audience
• HR Analytics and People Insights Professionals
• Employee Engagement and Culture Specialists
• HR Business Partners and Strategists
• Talent Management and Retention Officers
• HRIS and Workforce Planning Analysts
• Organizational Development Consultants
• Senior HR Managers and Directors
• Business Intelligence Analysts supporting HR

Course Objectives
• Understand the role of analytics in modern employee engagement
• Identify key engagement metrics and data sources
• Use BI dashboards to visualize engagement trends and gaps
• Apply predictive analytics to forecast turnover and burnout
• Segment engagement strategies by employee demographics and behavior
• Leverage real-time feedback tools for continuous improvement
• Translate insights into targeted, data-driven action plans
• Align engagement metrics with organizational performance
• Communicate findings effectively to executive leadership
• Ensure ethical and secure handling of engagement data
• Foster a culture of continuous listening and evidence-based decisions

Module 1: Foundations of Employee Engagement Analytics
• Defining employee engagement in the digital workplace
• Linking engagement to productivity, retention, and business success
• Common data sources: surveys, HRIS, communication tools
• Differences between descriptive, diagnostic, and predictive analytics
• The role of continuous listening

Module 2: Key Metrics and Indicators of Engagement
• Identifying leading and lagging indicators
• Measuring employee satisfaction, commitment, and advocacy
• Using eNPS, pulse surveys, and stay/exit interviews
• Behavioral metrics from digital collaboration tools
• Creating an engagement data framework

Module 3: BI Tools and Dashboards for HR
• Introduction to Power BI, Tableau, and Looker
• Building interactive engagement dashboards
• Filtering by department, tenure, role, and demographics
• Integrating data from multiple HR systems
• Sharing insights with HR and executive stakeholders

Module 4: Predictive Engagement Analytics
• Using machine learning to predict attrition and disengagement
• Identifying high-risk groups for targeted intervention
• Creating risk scores based on historical trends
• Visualizing predictive outcomes for decision-making
• Case studies in predictive modeling for HR

Module 5: Real-Time Feedback and Sentiment Analysis
• Implementing always-on feedback tools
• Analyzing sentiment from open-ended survey responses
• Using natural language processing (NLP) in HR
• Tracking sentiment across lifecycle touchpoints
• Closing the loop with timely interventions

Module 6: Segmenting and Personalizing Engagement Strategies
• Recognizing generational and role-based engagement drivers
• Tailoring initiatives to different employee personas
• Identifying priority areas by business unit or region
• Benchmarking engagement across internal and external datasets
• Ensuring inclusivity and equity in strategy design

Module 7: Action Planning and Impact Measurement
• Linking insights to strategic HR initiatives
• Setting measurable goals for engagement programs
• Monitoring results and refining interventions
• Creating accountability through reporting and KPIs
• Demonstrating ROI to leadership

Module 8: Ethical Data Use and Compliance in HR Analytics
• Ensuring privacy and data protection in engagement analytics
• Addressing concerns around surveillance and trust
• Navigating global compliance frameworks (e.g., GDPR)
• Establishing clear data governance practices
• Building transparency and employee trust

Module 9: Leading Engagement Through Data-Driven Culture
• Shifting from intuition-based to evidence-based HR
• Empowering managers with analytics-driven insights
• Embedding engagement analytics into HR operations
• Developing internal analytics capabilities and champions
• Sustaining momentum through data storytelling and influence

Training Approach

This course will be delivered by our skilled trainers who have vast knowledge and experience as expert professionals in the fields. The course is taught in English and through a mix of theory, practical activities, group discussion and case studies. Course manuals and additional training materials will be provided to the participants upon completion of the training.

Tailor-Made Course

This course can also be tailor-made to meet organization requirement. For further inquiries, please contact us on: Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449

Training Venue

The training will be held at our Skills for Africa Training Institute Training Centre. We also offer training for a group at requested location all over the world. The course fee covers the course tuition, training materials, two break refreshments, and buffet lunch.

Visa application, travel expenses, airport transfers, dinners, accommodation, insurance, and other personal expenses are catered by the participant

Certification

Participants will be issued with Skills for Africa Training Institute certificate upon completion of this course.

Airport Pickup and Accommodation

Airport pickup and accommodation is arranged upon request. For booking contact our Training Coordinator through Email: info@skillsforafrica.org, training@skillsforafrica.org Tel: +254 702 249 449

Terms of Payment: Unless otherwise agreed between the two parties’ payment of the course fee should be done 7 working days before commencement of the training.